MONTBLANC
CAMPAIGN &
PHOTOSHOOT PRODUCTION

2020 · global

Montblanc partnered with TLGG to develop and execute the Evergreen 7.0 content series, a digital-first campaign showcasing key pieces from their luxury product portfolio. The aim was to produce a cohesive suite of visual assets for rollout across Montblanc’s social and owned media channels in 2020. As part of the project team, I was tasked with steering the development and execution of the creative concept, highlighting the brand’s craftsmanship and timeless products.

Still Life Shooting_3.png
Still Life Shooting_2.png
Still Life Shooting.png
Kampagne_5.png
Kampagne_6.png
Kampagne_4.png
Kampagne_7.png
Kampagne_8.png
Kampagne_9.png
Kampagne_3.jpg
Statement.jpg
Kampagne_10.png
Kampagne_1.jpg
Kampagne_2.jpg

Scope:

+ Responsible for planning, conceptualization, coordination of multiple photoshoots, covering both still life & fashion
+ Strategic content planning across product categories and formats
+ Messaging and visual consistency across all assets for a seamless brand experience
+ Collaboration with creative and production teams to deliver high-quality output within tight timelines

Impact:

+ Enabled high-performing content across social platforms, e-commerce, and digital retail
+ Delivered a visually coherent and brand-aligned campaign, enhancing Montblanc’s presence on digital channels